How to Design the Perfect Flyer

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When it comes to getting attention for your business in a quick and economical way, you can’t do much better than a flyer. Long since seen as simplistic and a little behind the pace in the digital age, a flyer is in fact an extremely effective piece of marketing collateral. And the fact that flyers can be printed cheaply and quickly adds to their effective appeal.

 

Designing a flyer seems equally as simple, but it can be difficult to get it just right. Flyer printing and leaflet printing can form an integral part of your marketing campaign, so long as you design the right materials for your purposes. Here are some tips for getting your flyers just right.

 

Work Out Your Message

Before you contact printing companies to print your flyers, and before you start actually designing the flyers themselves, you need to know what you want to say. This may appear obvious, but many businesses don’t get as specific as they need to when working out the design of a flyer, and as a consequence the design becomes cluttered and any useful messages are lost. A flyer should have one purpose, whether that is advertising an event, promoting a new service, launching a product, or offering a discount or reward. Once you know what you are promoting you also need to be clear about your audience. The design of your flyer will be highly dependent on the audience you want to attract. If you are unsure about the overall message and style you should be aiming for, look at flyers chasing the same kind of audience and see what works and what could be improved.

Simplify Your Message

Once you’ve worked out your message, make it simpler. You need something that will be instantly recognised and understood in just a few seconds. This is the time your audience has when they walk past a display with your flyer, or they are handed a flyer in the street. Leave the in-depth and complicated text and images to brochure printing or a website. You can use bullet points or different sections to draw attention to the key messages of your flyer.

 

Use High Quality Images

And make your images large. Effective flyer printing makes excellent use of images. A large image calls attention even from far away – the more eye-catching the better. Steer clear of stock images and generic images. Choose the right image that is perfect for your brand and your event or offer. If you use the right image you can keep text to a minimum, and stick to using only the bare essentials for telling people what you are promoting.

 

Image courtesy of Naypong/ FreeDigitalPhotos.net

 

3 Reasons Work-From-Homers Shouldn’t Use Their Homes as Meeting Spots

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Working from home can be a liberating experience, particularly if you’ve spent a good chunk of your professional life reporting to an office every day. Additionally, conducting business from the comfort of your residence is synonymous with a number of perks. Not having to get up early, contend with rush hour traffic and allow someone else to determine your work hours are just a few of the perks of being your own boss. Still, while your home may make a great workspace, it’s not necessarily the best place to meet with current or prospective clients. When meeting with clients or business associates, it’s generally a good idea to rent out a professional office or conference room for the following reasons.

1. Noise

If you cohabitate with pets or small children, odds are you’re no stranger to noise. Although you may have grown accustomed to high levels of noise, the clients you meet with may not be so amenable. Attempting to hold a business meeting in an environment that’s plagued by noise pollution is practically guaranteed to cause you and any clients with whom you’re meeting a great deal of frustration. Furthermore, holding a meeting with a prospective client in a noise-laden home is liable to make him or her think twice about enlisting your services. With this in mind, make a point of renting out a conference room or professional office – like the kind offered by Main Suites LLC – for your next meeting.

2. Messiness

When meeting with clients, it’s important for your workspace to project an air of professionalism. However, since most homes are chockfull of everyday clutter, children’s toys and assorted personal items, it can be difficult to imbue one’s living environment with a professional feel. Furthermore, most people possess neither the time nor inclination to clean their residence from top to bottom every time a client is scheduled to come over.

3. Safety

Meeting a prospective client in person for the first time is always a little risky. Even though the odds of something going wrong are very slim, allowing someone you’ve never met to enter your home isn’t always a good idea. As such, it’s recommended that you meet with first-time clients in public places before inviting them into your residence.

There’s little wonder as to why many people find working from home preferable to reporting to a traditional workplace every morning. However, home offices generally aren’t great places to meet with clients, be they current or prospect, for the reasons listed above. The next time you’re slated to meet with a client, take care to book a temporary office or conference room.

Rise and Fall of Indonesia Market

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As fluctuative and unstable as markets are in all parts of the world, the Indonesia market has undoubtedly been on the rise. Reports show an upward trend in a few sectors of the market. But which economic sectors that previously did well for the past few quarters that are now starting the 2017 on the wrong foot and falling on a downward spiral? Keep reading to find out.

In the third quarter, PT. Surya Internusa Tbk (SSIA) may have reported a massive revenue of over Rp 3.01 trillion – quite a huge chunk of revenue for those who do not keep an eye on the company. Little do they know, as big revenue as that was, Rp 3.01 trillion is actually still 21.8% lower compared to its revenue in 2015. So how could this extreme dip happen? Various reports and charts show that the tragic dip of one of the stars in Indonesia market is largely caused by a drop of overall net profit – which means all of the business lines that belong to the company took such a significant to their revenues. Take PT. Nusa Raya Cipta Tbk (NRCA) for instance, the construction business that belongs to PT. Surya Internusa Tbk (SSIA) may have done well during the first and second quarter of 2016 and was shown to be hovering above 64.8% of its initial target revenue all thanks to a number of massive construction projects it landed – unfortunately, however, it slowed down when 2016 almost drew to a close.

Another one in Indonesia market that fell off its track is PT. Asuransi Bina Dana Arta Tbk (ABDA), the story of this insurance giant is a tragic one. Previously booked a revenue for a whooping Rp 220.94 billion in the third quarter of 2015, in the same period last year, PT. Asuransi Bina Dana Arta Tbk (ABDA) could barely make it out of 2016 with Rp 90.31 billion – if that doesn’t seem like the worst of tragedy, I don’t know what else. How could this happen to PT. Asuransi Bina Dana Arta Tbk (ABDA) though? According to the financial reports we obtained, all of the available investment schemes that belong to the company faced issues and were all significantly decreased – resulting in loss of income of about 59%. This unfortunate incident is due to the combination of significant increase of PT. Asuransi Bina Dana Arta Tbk (ABDA)’s expenses and also the decrease of its investment.

How the FDA Progressed With Digital Initiatives in 2016

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2016 was a busy year for everyone, especially for the FDA. Last year, the FDA passed several guidance documents and drafts relating to digital health. They also cleared a huge number of devices and had notable conversations with vendors throughout the year. The FDA even turned down certain devices that were considered certain to be cleared in 2016. A lot can change in a year in digital health.

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A Year for Guidance

The FDA spends a lot of time clearing new devices for publication. In June 2016, the FDA brought out a draft guidance that is designed for companies to help with FDA 510k. The guidance that was published was also brought out to help makers of medical devices understand how the FDA thinks about the patients and their access. It is a hot issue to talk about, but patient advocacy and the rights of patients allowed to access their own medical data is an important one.

According to an article by Healthcare IT News, technology evolvement is powering patient access, access to care, and access to new ideas. The connections that can be discovered with patients via smartphone, messaging and video offers an infrastructure to remotely monitor patients. Digital health and platforms pointing to analytics allow the medical devices in the home to remotely identify and help health issues. Healthcare can move forward with the ability to capture the data of real-time patients, which will put medical help light years ahead. People looking for companies to help with the FDA 510k process are going to be better off as the FDA are clearing devices better than ever.

Not Cleared

The FDA is more than just a rubber stamp on innovation and new devices, and this is proven by the fact that there are still several medical devices that have yet to be cleared. In 2016, the FDA refused the approval of what could have been the first drug on the mass market that included an ingestible sensor. Companies such as http://www.fdathirdpartyreview.com/ are there to help those looking for FDA approval and walk them through the process to hopefully avoid being declined.

Digital healthcare services are continually evolving, and like most things that relate to the federal government, the FDA’s future is still unclear right now despite a general assumption that incoming President Trump might relax FDA regulations.

Have You had a Burn Injury due to Dangerous Substances? A Look at Your Risks as a Worker

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Many workers work with or are exposed to dangerous substances every single day. Often, these dangerous substances are difficult to identify – we don’t even know their risk until we have already suffered from an accident or injury. If you have had an injury – especially a burn or scald injury – due to dangerous substances in your workplace and would like to make a claim, here’s what you should know: your risks as a worker and how knowing these risks can help you solidify your claim and make a stronger case.

 

Burns due to liquids

 

There are a lot of liquids out there that – alone or, vapourised and mixed with air – can form a serious threat to your health. Petrol and other fluids are just some examples; others include industrial products such as solvents, paints, ink, cleaning fluids, and adhesives. Most of the time these products don’t present a problem in and of themselves; they usually require an ignition source (an open flame, electrical sparks, or sparks caused by friction or static electricity). However, these liquids often present other health risks that can lead to pulmonary illnesses and diseases.

 

Burns due to gasses

 

LPG (Liquid Petroleum Gas) or methane, usually stored in metal containers and often stored under pressure, form another hazard that often leads to burn injuries. Uncontrolled releases due to leaks or faulty mechanisms can ignite very quickly, often without warning. Moreover, the container in which the gases were stored often becomes a missile that causes further damage.

 

Burns due to dust

 

Dust is often ignored; many underestimate the hazards dust can bring to the workplace. Many understand that dust can lead to pulmonary issues, but they can also be a serious source of fire and pose a burn injury risk. Coal, flour, wood dust, grain and other substances, when there is cloud formation, ignite very easily.

 

Burns due to solids

 

Burns due to solids are often caused by the ignition of plastics, rubber, textiles, packaging, and so on. They often emit heavy, thick, black smoke that also pose breathing problems.

 

Others

 

There are many other burn and explosion hazards – such as chemical substances, gas welding equipment, and so on. Special procedures should be in place when handling dangerous substances or tools.

If you have been working with dangerous substances, have had a burn or scald injury, and can prove that your employer has been amiss in their duty regarding your safety and security by not following the right procedures and processes, you can be eligible for a burn claim. Burn claims can be handled by expert solicitors on a No Win, No Fee basis.

 

Image attributed to Suwit Ritjaroon/FreeDigitalPhotos.net

 

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